Power of Intentions

Rubin Museum of Art

To kick off their “Year of Power,” The Rubin Museum of Art had an unusual request. They wanted to reinvent the traditional Tibetan prayer wheel in a transformational lobby installation and allow visitors to actively participate in the subject of their new exhibition: The Power of Intention.

Typically small and intimate in scale and use, the traditional prayer wheel is turned clockwise while repeating a mantra to acquire enlightenment and release positive energy into the world. The museum wanted to update this ancient tool for a contemporary lexicon and community. At almost 3.5 feet in diameter the ‘Wheel of Intentions’ form factor immediately transforms it into a more shared, public experience. Through a blend of projection, and a physical keyboard, users input their “intentions.”

Overview

  • 5-floor generative projection mapping
  • Online and in-person submission of intentions
  • Updating repository animation of submitted intentions

Credits

  • Rubin Museum of Art
    Concept Development
    Exhibit Design
    A/V Integration
  • Potion
    Visual Design
    Interactive Design
    Software Development
    Media Production
  • Ben Rubin
    Design Consulting
    Sound Design
  • Tanata Productions
    A/V Consulting
    A/V Integration Support

An LED wheel then cues her/him to turn the large light wheel and a particle field above generates the text of their intention in a projection on the bottom of the 5-story spiral atrium staircase. In a metaphor for its journey from us up into the wider world, the intention then joins a field of particles and other intentions as it travels up all 5 stories, visible for all to see. To create a sense of scope and impact, as the intentions reach the end of their journey at the top of the museum, on the fifth floor we created a repository of large scale, immersive projections of all the submitted intentions that encircle the viewer as a living record of visitors and their aspirations. Finally, to add further reach, online museum goers can add their intentions via the web to make their own journey up the atrium, giving it a sense of being alive and engaged with real intention in the ether.

An LED wheel then cues her/him to turn the large light wheel and a particle field above generates the text of their intention in a projection on the bottom of the 5-story spiral atrium staircase. In a metaphor for its journey from us up into the wider world, the intention then joins a field of particles and other intentions as it travels up all 5 stories, visible for all to see. To create a sense of scope and impact, as the intentions reach the end of their journey at the top of the museum, on the fifth floor we created a repository of large scale, immersive projections of all the submitted intentions that encircle the viewer as a living record of visitors and their aspirations. Finally, to add further reach, online museum goers can add their intentions via the web to make their own journey up the atrium, giving it a sense of being alive and engaged with real intention in the ether.

Credits

  • Rubin Museum of Art
    Concept Development
    Exhibit Design
    A/V Integration
  • Potion
    Visual Design
    Interactive Design
    Software Development
    Media Production
  • Ben Rubin
    Design Consulting
    Sound Design
  • Tanata Productions
    A/V Consulting
    A/V Integration Support