Like having a tour guide in your pocket, the App uncovers the hidden stories of the museum through quirky, conversational, audio-based storytelling. Thematic tours, conceptualized and created by the museum, take visitors on journeys through the latest exhibitions, celebrity favorites, and museum classics. To provide physical guidance, Potion used Apple’s Core Location with a customized MapKit implementation to create indoor positioning with pinpoint accuracy. Using both visual and text-based search, visitors can navigate to departments of interest, find a specific work of art even without knowing its name, and discover the story behind each artwork in the museum’s collection.
An updatable content management system allows for future updates to map information, floor plans, artworks, and exhibitions, ensuring the app will grow and evolve as the museum and its collection change.